Photographer: Minoru Nitta


Chiba’s FM radios joint campaign for NEXTRADIO
Chiba’s FM radios joint campaign.

A logo was designed for the campaign to unite all 6 of Chiba’s major radio stations. There was a need to advertise this spectacular campaign connecting the stations. I pitched a different idea at the beginning of the project, however the client explained how they wanted their campaign to expand, so in the end a simple and average design was created. Furthermore, to add the flavour of Chiba into the logo, I incorporated the shape of the province at the beginning of the typeface as a motif. The overall branding design and photos of this project belong to NextRadio.